LOVE curl shampoo

Curl-enhancing moisturizing shampoo for wavy and curly hair. This gentle cleanser hydrates and preps hair for further treatments. It enhances the natural elasticity of curls, leaving them bouncy, soft, and shiny. With certified regenerative baobab pulp, it has carbohydrates to lock in moisture. Get healthier looking curly hair, that is ready for styling. For 11 times more hydrated hair*, and up to 72 hours of long-lasting anti-frizz effect*.