{"product_id":"keratin-alpha-sleek-shampoo","title":"Keratin Alpha Sleek Smooth Transformer","description":"\u003cp id=\"product-title\" class=\"text-xl mb-3 text-gray-900 lg:text-3xl\"\u003eL'ORÉAL PROFESSIONNEL KERATIN ALPHA SLEEK SMOOTH TRANSFORMER 1X A WEEK TREATMENT ANTI FRIZZ \u0026amp; SMOOTHING.\u003c\/p\u003e\n\u003cp id=\"product-subtitle\"\u003eA styling treatment that promotes the appearance of smoother, stronger-looking strands.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003c\/p\u003e\n\u003cp\u003ePromote silky-soft strands with the L'Oréal Professionnel Keratin Alpha Sleek Smooth Transformer, a styling treatment that minimises the appearance of flyaways while enhancing visible shine levels.\u003c\/p\u003e\n\u003cp\u003ePowered by keratin-alpha shapers and amino acids, the creamy formula envelops dry lengths with its nourishing blend. The treatment works to strengthen the appearance of weakened, brittle hair while promoting a smoother look. Its easy-to-use formula speeds up drying and styling times, while elevating your hair's final look with radiance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eResults\u003c\/strong\u003e:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eReprograms hair for up to 2 weeks of frizz control*\u003c\/li\u003e\n\u003cli\u003eUp to 5x smoother hair and 2x less frizz**\u003c\/li\u003e\n\u003cli\u003eControls unwanted volume for daily styling in half the time***\u003c\/li\u003e\n\u003cli\u003eAfter 4 uses, the Smooth Transformer resets hair discipline¹ at the Keratin Alpha level for a total fibre transformation****\u003c\/li\u003e\n\u003cli\u003eProvides up to +77% instant shine*****\u003c\/li\u003e\n\u003cli\u003e73% of women saying they have never achieved this level of smoothness with their regular routine, and 82% saying their hair has never been so quick to style******\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*Instrumental test after 4 uses of Smooth Transformer. **Instrumental tests with routine 4 times of Shampoo + Smooth Transformer + Leave-on. ***Consumer test on 68 participants, 1 application\/week for 4 weeks. Based on a 15-day break observation. ****Instrumental and consumer tests. *****Instrumental tests after one use of Smooth Transformer. ******Consumer tests. 67 participants. After 4 uses of Smooth Transformer.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e200ml \u003cbr\u003e\u003cbr\u003eIngrdients \u003cbr\u003eAqua \/ Water \/ Eau, Cetearyl Alcohol, Cocos Nucifera Oil \/ Coconut Oil, Behentrimonium Chloride, Isononyl Isononanoate, Cetyl Esters, Parfum \/ Fragrance, Ethanolamine, Isopropyl Alcohol, Cysteine, Dimethicone, Hydroxyethylcellulose, Phenoxyethanol, Sodium Metabisulfite, Amodimethicone, Ascorbic Acid, Trideceth-10, Trisodium Ethylenediamine Disuccinate, Peg-100 Stearate, Rose Ketones, Steareth-6, Taurine, Trideceth-3, Glycerin, Butylene Glycol, Disodium Phosphate, Acetic Acid, Polysorbate 60, Sodium Phosphate, Carbomer, Sodium Lactate, Polysorbate 20, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7 (F.I.L. N70068431\/1).\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eFor the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Bloom Lifestyle Shop","offers":[{"title":"Default Title","offer_id":55794967642497,"sku":null,"price":31.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0495\/8856\/8220\/files\/trans_1.avif?v=1781202051","url":"https:\/\/shop.bloomlifestyle.co.uk\/products\/keratin-alpha-sleek-shampoo","provider":"Bloom Lifestyle Shop","version":"1.0","type":"link"}